IMPLEMENTASI DATA MINING PENJUALAN MOTOR PADA PT.THAMRIN BROTHER DI KABUPATEN LAHAT METODE INTERPOLASI

A Yani, Ranius and Hutrianto, Hutrianto and Septiawan, Septiawan (2016) IMPLEMENTASI DATA MINING PENJUALAN MOTOR PADA PT.THAMRIN BROTHER DI KABUPATEN LAHAT METODE INTERPOLASI. Bina Darma e-Journal.

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Abstract

PT . Thamrin Brother is a company engaged in the sale of the motor . In the face of competition and increase the company's revenue , the company should be able to take the right decision in determining the marketing strategy that will sell their products . Availability of abundant data , the need for information to support the decision to create business solutions and infrastructure support in the areas of information technology is the forerunner of the birth of data mining technology . Data mining is intended to provide a real solution for decision makers in the business world , to develop their business . One method of data mining that is used in this study is the grouping ( clustering ) , it is identify objects that have certain characteristics in common , and then used as a " characteristic vector " or " centroid " . The results of this research is the application that will make analyze of data that help provide information as a basic feature of corporate decisions . Keywords : business competition , business solutions , information technology , data mining , clustering

Item Type:	Article
Subjects:	H Social Sciences > HJ Public Finance
Divisions:	Faculty of Engineering, Science and Mathematics > School of Electronics and Computer Science
Depositing User:	Mr Ahmad Yani Ranius
Date Deposited:	21 Aug 2017 08:29
Last Modified:	21 Aug 2017 08:29
URI:	http://eprints.binadarma.ac.id/id/eprint/3454

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