THE EFFECTIVENESS E-COMMERCE TOWARDS SATISFACTION BETWEEN SELLER AND BUYER IN SOCIAL NETWORK

Megawaty, M.Kom, Megawaty and Rusmala, santi THE EFFECTIVENESS E-COMMERCE TOWARDS SATISFACTION BETWEEN SELLER AND BUYER IN SOCIAL NETWORK. In: International Conference on Untar.

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Abstract

The use of information technology is developing very rapidly; the internet technology is one of them. One of the utilization from online media is the online shopping service or it is better known; online shop. Online shop has various forms, from online shop that already has its own website, online shop through Facebook, online shop through group Blackberry messenger and online shop based on other media. On the other hand, along the proliferation of online business shop there is various acts of fraud committed by irresponsible people. This study aims to resolve these existing problems by looking at the effectiveness of the online shop on the level of customer satisfaction and also for the sellers who do shop online. This research is using survey method and the samples are career woman aged 25 to 35 years old at university of Bina Darma in Palembang City, South Sumatera, and Indonesia. Keywords: e-commerce, online shop, effectiveness, satisfaction

Item Type:	Conference or Workshop Item (Paper)
Subjects:	Q Science > QA Mathematics > QA76 Computer software T Technology > T Technology (General)
Divisions:	Faculty of Engineering, Science and Mathematics > School of Electronics and Computer Science
Depositing User:	Mrs Megawaty Megawaty
Date Deposited:	10 Feb 2016 06:28
Last Modified:	28 Nov 2016 08:16
URI:	http://eprints.binadarma.ac.id/id/eprint/2717

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