Poppy Indriani, Faculty of Economic Binadarma University and Yeni, Widyanti (2012) PROSPECTS FRANCHISE BUSINESS DEVELOPMENTS IN INDONESIA (CASE STUDIES OF FOOD BUSINESSES). In: ICEBM‐2012, 18 - 19 Oktober 2012, Universitas Tarumanegara Jakarta.
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21. Poppy Indriani, Yeni Widyanti_UBD_pp. 143-146.pdf Download (70kB) | Preview |
Abstract
In the globalization era business competition is very tight, it's good competition between firms within a country, regional and global. A new company who is entering the busness world has to be equipped with the right strategy to compete not only the already well establish company but also the other new comers. Franchise (franchising) is as an alternative to choose from in determining strategies to grow the business because of the capacity of the market are affected by the conditions, purchasing power and limited consumption patterns
| Item Type: | Conference or Workshop Item (Paper) |
|---|---|
| Uncontrolled Keywords: | Franchise, company, business |
| Subjects: | A General Works > AI Indexes (General) H Social Sciences > HG Finance |
| Divisions: | Faculty of Law, Arts and Social Sciences > School of Social Sciences |
| Depositing User: | Mr Upload Admin |
| Date Deposited: | 10 Nov 2015 11:07 |
| Last Modified: | 10 Nov 2015 11:07 |
| URI: | http://eprints.binadarma.ac.id/id/eprint/2539 |
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