UNIVERSITAS BINA DARMA - PASCA SARJANA - MANAJEMEN - MANAJEMEN STRATEGIK - Implementing Strategies : marketing, finance, R&D and IS issues

UNIVERSITAS BINA DARMA, UNIVERSITAS BINA DARMA UNIVERSITAS BINA DARMA - PASCA SARJANA - MANAJEMEN - MANAJEMEN STRATEGIK - Implementing Strategies : marketing, finance, R&D and IS issues. UNIVERSITAS BINA DARMA.

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14 Modul 8-implementing strategies (marketing, finance, RD PASCA SARJANA TEKNIK INFORMATIKA 2020 – 2021 GANJIL UNIVERSITAS BINA DARMA.pptx

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Abstract

Marketing Issues To use exclusive dealership or multiple channel of distribution To use heavy, light or no TV advertising To limit (or not) the share of business done with a single customer To be a price leader or price follower To offer a complete or limited warranty To reward salesperson based on straight salary, straight commission, or combination To advertise online or not

Item Type: Other
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: Faculty of Law, Arts and Social Sciences > School of Management
Depositing User: Mr Edi Surya Negara
Date Deposited: 18 Mar 2022 01:23
Last Modified: 18 Mar 2022 01:23
URI: http://eprints.binadarma.ac.id/id/eprint/9504

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