Ahmad Haidar Mirza, Haidar (2022) PERANGKAT LUNAK PEMASARAN PRODUK UKM KOTA PALEMBANG BERBASIS WEB. PERANGKAT LUNAK PEMASARAN PRODUK UKM KOTA PALEMBANG BERBASIS WEB.
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Abstract
Marketing is an activity to distribute the products that have been produced by an industry or company, so that marketing activities become the spearhead of the industry / company to benefit from the production activities that have been done. Currently Small and Medium Enterprises (SMEs) is one of the economic sectors that contribute substantially to micro-economic growth both regionally and nationally so require a Marketing Software especially in the environment of Palembang City. In this research developed a software Web-based marketing software to help the SMEs so that marketing activities of the resulting product can be distribute and known by potential customers. In this study produce a marketing software equipped with transaction and chat feature so that consumers who are interested in SME products can directly purchase transactions directly with the manufacturer of the desired product. The method used in software design is Rapid Application Model (RAD) method for user interface design or user interface user interfac
| Item Type: | Article |
|---|---|
| Subjects: | H Social Sciences > H Social Sciences (General) |
| Divisions: | Faculty of Engineering, Science and Mathematics > School of Civil Engineering and the Environment |
| Depositing User: | Mr Edi Surya Negara |
| Date Deposited: | 27 Jun 2022 02:47 |
| Last Modified: | 27 Jun 2022 02:47 |
| URI: | http://eprints.binadarma.ac.id/id/eprint/16065 |
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