Mukran Roni, Mukran (2022) ANALISIS KEGUNAAN DAN KEMUDAHAN PADA MINAT PENGGUNA E-MONEY (STUDI KASUS PADA MAHASISWA FAKULTAS EKONOMI DAN BISNIS UNIVERSITAS BINA DARMA PALEMBANG. ANALISIS KEGUNAAN DAN KEMUDAHAN PADA MINAT PENGGUNA E-MONEY (STUDI KASUS PADA MAHASISWA FAKULTAS EKONOMI DAN BISNIS UNIVERSITAS BINA DARMA PALEMBANG.
|
Text
Mukran (artikel).pdf Download (3MB) | Preview |
Abstract
This research was conducted to determine the analysis of perceived usefulness and perceived ease of use of the interest in using money with a case study of e�money users at the Faculty of Economics and Business, Bina Dharma University. Research conducted using quantitative and qualitative analysis techniques consists of several initial hypotheses in the study. The population in this study were the users of e-money at the Faculty of Economics and Business, Bina Dharma University using a quota sampling technique. Based on the sample technique, 100 samples of e-money users were determined as research respondents. The types of data used are primary and secondary data using a questionnaire and using multiple linear regression analysis to determine the effect of the independent and dependent variables. The results of this study indicate that the perceived usefulness and convenience partially have a positive effect on the interest in using e-money.
| Item Type: | Article |
|---|---|
| Subjects: | H Social Sciences > H Social Sciences (General) |
| Divisions: | Faculty of Law, Arts and Social Sciences > School of Social Sciences |
| Depositing User: | Mr Edi Surya Negara |
| Date Deposited: | 24 Jun 2022 15:22 |
| Last Modified: | 24 Jun 2022 15:22 |
| URI: | http://eprints.binadarma.ac.id/id/eprint/15536 |
Actions (login required)
 |
View Item |
