UNIVERSITAS BINA DARMA, UNIVERSITAS BINA DARMA (2022) INDONESIAN’S PRESIDENTIAL SOCIAL MEDIA CAMPAIGNS. INDONESIAN’S PRESIDENTIAL SOCIAL MEDIA CAMPAIGNS.
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Abstract
Social media has been used for political campaigns of presidential candidates in a number of democratic countries, including Indonesia.The candidates for president and vice president have been following the latest trends in the virtual world by using social media such as: 1) Facebook, and 2) Twitter.The author's continuing research with a focus on the popularity of candidates for president and vice president of the Indonesian presidential election in July 9, 2014.The authors found that Facebook remains a social media most widely used in Indonesia for presidential campaigns.Prabowo secured the most number of fans on Facebook. While Joko Widodo secured the most number of followers on Twitter.Facebook users is dominated by the user in the age range 18-24 years, and most cities are using Facebook is Jakarta.
| Item Type: | Article |
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| Subjects: | H Social Sciences > H Social Sciences (General) |
| Divisions: | Faculty of Law, Arts and Social Sciences > School of Social Sciences |
| Depositing User: | Mr Edi Surya Negara |
| Date Deposited: | 21 Jun 2022 05:16 |
| Last Modified: | 21 Jun 2022 05:16 |
| URI: | http://eprints.binadarma.ac.id/id/eprint/13940 |
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