UNIVERSITAS BINA DARMA, UNIVERSITAS BINA DARMA (2022) PROSPECTS FRANCHISE BUSINESS DEVELOPMENTS IN INDONESIA (CASE STUDIES OF FOOD BUSINESSES). PROSPECTS FRANCHISE BUSINESS DEVELOPMENTS IN INDONESIA (CASE STUDIES OF FOOD BUSINESSES).
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21. Poppy Indriani, Yeni Widyanti_UBD_pp. 143-146.pdf Download (70kB) | Preview |
Abstract
In the globalization era business competition is very tight, it's good competition between firms within a country, regional and global. A new company who is entering the busness world has to be equipped with the right strategy to compete not only the already well establish company but also the other new comers. Franchise (franchising) is as an alternative to choose from in determining strategies to grow the business because of the capacity of the market are affected by the conditions, purchasing power and limited consumption patterns
| Item Type: | Article |
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| Subjects: | H Social Sciences > H Social Sciences (General) |
| Divisions: | Faculty of Law, Arts and Social Sciences > School of Management |
| Depositing User: | Mr Edi Surya Negara |
| Date Deposited: | 17 Jun 2022 01:03 |
| Last Modified: | 17 Jun 2022 01:03 |
| URI: | http://eprints.binadarma.ac.id/id/eprint/11824 |
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